Kemu Elite Training Camp 2023 Season 1 |Move forward steadily to go far, make progress to achieve success
01
ART SPACE
COSMO MOBILI aesthetic space adheres to the brand's concept of "designing for people", breaks the traditional furniture store model, introduces an integrated and diversified new retail model into the brand experience center, and creates an immersive home aesthetic experience model for consumers.
In terms of store format development and consultant training, we take enhancing the user experience as the core goal, continuously adjust and optimize the store layout, accessories, lighting, temperature, smell, touch, etc., extend the service to all aspects, and repeatedly create an ultimate sense of experience for every detail.
02
BRAND CULTURE
The importance of brand culture lies in the profound value connotations and emotional connotations it contains, as well as the values, attitudes towards life, aesthetic tastes, and fashion tastes that the brand embodies.
Only by gaining an in-depth understanding of the brand culture and thoroughly comprehending Kemu's benchmark of serving users sincerely and exchanging sincerity for trust can we create a perfect state where the material utility of products and the brand spirit are highly unified, bringing customers more high-level satisfaction, spiritual comfort, and mental sustenance.
Kemu focuses on the "urban minimalist" lifestyle aesthetics. With a gentler and more relaxed design language, professional design proposal capabilities, and thoughtful worry-free service throughout the process, it provides users with a one-stop solution to all their new home needs and offers Chinese users home life companion products that can truly stand the test of time.
A person cannot survive without etiquette, and a task cannot be accomplished without etiquette. Etiquette is the top priority of this training session; it is the art of communication, the technique of interaction, and the norm of behavior. In the cultivation of Kemu aesthetic consultants, one of the compulsory courses is the refinement of etiquette.
Combining international common etiquette with traditional Chinese etiquette allows users to have a relaxed and pleasant experience while feeling a strong sense of respect, which is also a good start to truly building relationships with users.
03
PRACTICAL OPERATION
Store training drills allow trainees to enter real work scenarios, experience and go through the actual working atmosphere, comprehensively improve their professional qualities in the process, and identify and make up for shortcomings.
Kemu integrates high-standard services into the intangible and daily routines, so that from the moment users come into contact with Kemu, they can perceive the charm of the brand, gradually establish a deeper connection with the brand, and spontaneously spread the word-of-mouth for the Kemu brand.
04
FACTORY PART
Kemu Home Furnishing has its own factory and logistics center covering nearly 50,000 square meters, with nearly 200 design and R&D personnel and craftsmen. The brand has high standards and strict requirements for operation and management. It hopes to rely on the name of sages, draw on the wisdom of sages, take advantage of the land of sages, and practice the spirit of craftsmanship.
Since the establishment of the brand, the Kemu people have been determined to practice a simple and understandable environmental and social philosophy. They integrate the concept of sustainability into every aspect of their work, implement specific environmental protection measures in every production step, cultivate good environmental protection and energy conservation literacy in their work, and enjoy the accompanying fun and sense of accomplishment.
As an aesthetic consultant for Kemu Home Furnishings, what I do is not just to visit every step of the factory assembly line, but more importantly, to experience the process of furniture being endowed with life. A deep understanding of the mission and significance of this work is to convey love and create a better home.
While everyone gains knowledge, they also re-examine themselves, get to know the brand, make new friends, and move forward together. Become a confident and energetic Kemu'er, building a home for life and a dream for ideals.
The training camp is not only a new beginning but also an experience. May all the new star aesthetic consultants ride the wind and waves on the upcoming dream-building journey.